Work: Branding/Identities | Websites

FreeVoice

freevoice
Freedom's Journal, Vol. 1 No. 1, March 16, 1827 image

Freedom’s Journal, Vol. 1 No. 1, March 16, 1827

FreeVoice homepage on mobile

FreeVoice homepage on mobile

FreeVoice is an online publi­cation written by students and faculty at the University of the District of Columbia. Its name and branding is split between two fonts. The word, “FREE”, is derived from a 19th century newspaper called Freedom’s Journal. Freedom’s Journal was the first African American owned and operated newspaper published in the United States.

The newspaper began publishing on March 16, 1827. This was the same year that slavery was abolished in New York State. Freedom’s Journal served to counter racist commentary published in the mainstream press. Samuel E. Cornish and
John B. Russwurm served, respec­tively, as its senior and junior editors. Freedom’s Journal was super­seded in 1829 by The Rights of All, by Samuel Cornish, the former senior editor. Freedom’s Journal provided and FreeVoice provides its readers with regional, national, and inter­na­tional news that could serve to both entertain and educate. FreeVoice provides news and infor­mation also about campus life at the University of the District of Columbia.

The other half of the branding-masthead is a redrawn font based heavily on Anton and incor­po­rates a pencil graphic owing to the “tradi­tional” ways of journalism. This sans-serif font was used primarily on the original masthead developed a few years ago.

FreeVoice logo and featured image