LUCY — Loop Through University City

Trans­portation graphics and branding created for Shuttle bus service through the University of Pennsyl­vania Campus. LUCY is the acronym for “Loop Through University City”. Identi­fying appli­ca­tions applied to entire shuttle bus line, street banners, direc­tional and infor­ma­tional signage.

Visual Identity

Transportation Graphics

Directional Signage, Banners, Posters

Related Work:

Branding, Logos, Visual Identities Temple University Branding Standards Consultation Boston University Center for Digital Imaging Arts Web Design Norwood, MA — Wayfinding and Indentity Signage