What does it mean to put a single image on a page? A single word? A word with an image? How does the meaning of the word change when an image is introduced next to it? Does the context of the image change? First year graphic design students at the University of Minnesota, Duluth, were asked to create a movie poster with just the title of the movie and a single image on their page. Students explored and examined the story and visuals of their choice of movie. They were asked to reflect the narrative arc of the movie’s storyline and think about single imagery that could convey the essence or an important event within the movie Students reflected on how the context of imagery changed when placed aside to the words of a movie title. Students were challenged to create their own imagery through drawing and illustration and to create photographic imagery that was their own.